Launching in March 2024, we’ve successfully entered six new markets within just eight months — a milestone made possible thanks to Wajjo’s agile and data-driven approach. By March 2025, we had reached a monthly revenue exceeding our goals by far. Operating in a highly regulated and niche industry, we’ve constantly faced policy challenges, but Wajjo’s deep expertise in A/B testing, adaptability, and problem-solving has been key to navigating them efficiently. They’re not just a partner — they’re a growth engine.

Wajjo quickly familiarized themselves with our business and demonstrated great expertise in e-commerce. Early on, we felt that Wajjo was a partner we could trust—someone who works in our best interest while also challenging our way of thinking about marketing. We had ambitious goals ahead of Black Week, which is a key activity for Stronger, and Wajjo delivered far beyond expectations. The number of conversions nearly doubled, and the cost of sales dropped significantly compared to our generic sales.

Wajjo has been a strategically important partner for us in our journey to build our digital business. When we first started working together, we had barely begun our e-commerce journey, and today we generate over 70 million SEK in annual revenue.

Thank you for the excellent work and for helping Yazen get to where we are today. You have not only been diligent and competent partners, but above all, you have always been present—often exceptionally present—and quick in your responses (even outside regular or expected hours). On top of that, you are wonderful people, and it has been a pleasure working together with you.